Standards & Consultancy

At Shufrans, we work according to international technical documentation standards such as S1000D, S2000M, ATA-iSpec 2200 and Shipdex, while having the flexibility to deal with your specific requirements.

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Technical Writing

An important aspect of content development is technical writing. At Shufrans TechDocs, we focus on clarity in documentation. Therefore, we ensure that language is not an obstacle for users to read and understand the information to be conveyed.

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Simplified Technical English

ASD-STE100 Simplified Technical English (STE) is an international writing standard that helps to make technical documentation less ambiguous, easier to understand and faster to translate.

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Certified ASD-STE100 Training

We are the global leader in ASD-STE100 training and consultancy. Our certified Simplified Technical English training workshops are conducted by seasoned industry experts.

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  • Shumin did a very good job of explaining how the compliance in a language standard like STE varies from one industry to another, and is nothing like the law that enforces strict rules based on deterrence. Rather, it is a user-friendly standard that writers can turn to in times of need for consistency and standardising. My favourite STE rule is simply to use only approved technical words with the correct meaning and part of speech assigned.
    Noldi Odermatt, Geschäftsführer / Partner Aceon AG
  • Keep doing what you’re doing - it’s a good subject and a very helpful class! I like the list of approved words. This could really help clarify and harmonize the writing in an organization. My other favourite STE rule being: Do not write noun clusters of more than 3 nouns. It helps when reading and writing texts also outside of STE.
    TCLoc Master's Programme Student University of Strasbourg
  • Simplified Technical English is an important topic for our industry. I've enjoyed learning about all the rules of STE summarised into bite-sized information over the course of 2 training days. The quality of this training has been exceptional!
    Andreas Herter, Technical Trainer Schindler
  • Working with Shumin is a great pleasure because of her professional approach. Her knowledge of STE is excellent and with her pragmatic approach she helps companies to improve. Our trainees rated Shumin all with excellent. If you consider to train your staff in STE, I highly recommend Shumin.
    Henk Wijnands Founding Partner & Commercial Director, Foxiz BV
  • Shumin is a reference in the STE field. As a neophyte, I can hardly give you an advice. I regularly check your post on YouTube and I learn a lot from the videos and articles you post on the Internet. One word–continue. The best lesson I learnt is: Never use a long word where a short one will do. This rule forces the writer to be simple, yet concise. It is the golden rule of STE.
    TCLoc Master's Student Master in Technical Communication and Localization
  • This Simplified Technical English (STE) workshop has equipped me with the right kind of STE knowledge and skill sets to move forward confidently in my role as a technical writing team leader. I am glad that I was able to attend this course!
    Team Leader Technical Writing, Hansem EUG
  • I attended a Simplified English course given by Frans in Israel. He’s an excellent presenter, making the subject relevant and interesting. Frans provided expert advice on how to implement the Simplified English standard. Following the seminar, I have a much better understanding of the topic, which is already helping me and my team in our ongoing documentation projects. Top Qualities: Personable, Expert, Creative
    Yehonatan (Yoni) Palmer Director, Documentation Solutions, ECI
  • The ASD-STE100 course I attended by Shumin was very intensive yet enjoyable. Besides the standard format and company templates used when creating documentation, STE rules helped me understand that there is an alternative approach to technical writing. By shrinking the size of my vocabulary, I am effectively using only one word for one purpose. With STE, my goal is to focus on what I would like to communicate effectively, rather than to simply place information into a template.
    Mehmet Emin Ozmen Manufacturing Engineer, FNSS Savunma Sistemleri A.Ş.
  • I've found all the rules introduced in this workshop equally valuable and applicable in my field of work. The ASD-STE100 Specification is very useful for searching examples and finding STE compliant alternatives. It was also great that we has such a large number of practical exercises. Personally, it would be more valuable to have more context available. This helps us judge how to apply STE optimally. Thank you Shumin! Your workshop was concise, clear, and pragmatic. I also liked the occasional humour! 🙂
    Diane Goodrick, Information Architect/ Author Trainer Schindler Managment AG
  • I would rate the introduction to ASD-STE100 Simplified Technical English an 8 out of 10. Base on the STE presentation on rules, my favourite would be Rule 2.3 where you use an article (the, a, or an) or a demonstrative adjective (this, these) before a noun. The STE exercises provided in this workshop were of a very high standard and I would rate them 9/10. In terms of trainer evaluation, I would rate Shumin's training an 8 out of 10.
    Rutger van Alphen de Veer Technical Writer, MAHLE Group

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